The why behind the what.

Finely Crafted is a side project brought to you by the fine folks at Proof, a branding and creative shop based in Nashville, Tennessee. Our love and passion for distilling and developing stories is at the heart of everything we do. This space is where our story and the story of creatives, hustlers, thinkers, dreamers, and doers meets your own story. This is Finely Crafted.

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What's your story?

Whether you’re a small business owner, seasoned entrepreneur, serial creative, or simply a fan of a good story, Finely Crafted is committed to telling the great stories of great brands. Join the cool kids and subscribe for regular updates.