Remember who you are

Who Are You? (Brand Identity)

Blake Stratton + Matt Cheuvront

Summary

You are not what you sell. You are not your product. Your brand has its own identity. The question is, are you clear on what that identity is?

If you’re not absolutely confident that your ideal customers both understand and connect with the personality of your business, today’s episode is perfect for you. Today, we’ll help you understand, re-discover, and/or define your brand’s identity in an effective and sustainable way.

 

Notes

We really love you, Quiznos.

Ahh.com

Tweet us your questions, comments, Boyz II Men lyrics, and progress on “Actions” with the hashtag, #finelycrafted.

Share This Episode

What's your story?

Whether you’re a small business owner, seasoned entrepreneur, serial creative, or simply a fan of a good story, Finely Crafted is committed to telling the great stories of great brands. Join the cool kids and subscribe for regular updates.